Case Study: Non-violent Communication


In a world fraught with violence, the Non-Violent Communication (NVC) philosophy aims to transform how people communicate with each other. Developed in the 1960s, Marshall Rosenberg wanted to research how people can stay compassionate in the face of extreme circumstances and violence.

Now NVC is active in 65 countries, with the aim to create and sustain the kinds of community we long for through encouraging compassionate dialogue.

The organising committee of the International NVC Conference in India, dispersed throughout India and and Europe, started using Facebook and email to plan and discuss their conference. They soon realised that it was impossible to archive anything, let alone find a discussion at a later date. So they moved to Loomio, which they are not only using for making decisions, but also for information management.

One thing that can prevent collective action is trying to seek absolute agreement or consensus. For this reason, NVC love how you can put a deadline on decisions, people can own responsibility and action, as well as having a space where everyone can contribute.



Whenever people don’t feel heard or feel they don’t have the opportunity to share what they want, then you have a loss of power and there is violence. NVC is a powerful tool to support decision-making and collaboration, and Loomio is supporting our convention team to do this even more effectively over a wide geographical area.’

Emma Collins, Compassionate Communication Trainee


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s